77 comms skills your team needs in 2026
Carrie Brookes Carrie Brookes

77 comms skills your team needs in 2026

I’ve just read Dan Slee’s latest blog listing 77 skills a public sector comms team needs in 2026.

Seventy. Seven.

Be honest – how many of those does your charity actually have covered?

For most small charities I work with, the answer is: not many. Often there isn’t a comms team. Sometimes there isn’t even a comms person. It’s just someone doing their best alongside everything else.

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What I learnt about comms from running a Freshers Fair stall
Carrie Brookes Carrie Brookes

What I learnt about comms from running a Freshers Fair stall

On Tuesday, I popped over to Newcastle University’s Societies and Volunteering Fair on behalf of FareShare North East and what a joy it was!

My main job was to gather content for socials, but while I was there, I did a bit of research too. I chatted to stallholders about their merch and what worked to engage students.

Here’s what I found:

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Finding your community as a freelancer
Carrie Brookes Carrie Brookes

Finding your community as a freelancer

Can you see the strings we’re holding in this picture?

They’re a perfect symbol for something I’ve been thinking about lately – embracing community as a freelancer.

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2024 – the highs, lows, learnings and randoms
Carrie Brookes Carrie Brookes

2024 – the highs, lows, learnings and randoms

2024 as a freelancer has been varied, challenging, creative and exciting. All set against a stressful homelife supporting 4 teenagers going through A-level and GCSE exams simultaneously.

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